ODU Is Keeping It Fresh | Prospecting on Social Media | 5 New SEO Strategies for Rich Results | Hypertargeting and You | 10 Digital Definitions to Know
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This Week in Higher Ed...
June 17, 2016


Old Dominion University Marketing Concentrations

ODU Is Keeping It Fresh – and You Can Too!
ODU is meeting the need in the marketplace for better-prepared and trained problem solvers with three new marketing concentrations that are super practical.

Read More: ODU is Keeping It Fresh

 
10 Digital Media Definitions You Need to Know

10 Digital Media Definitions
You Need to Know

The media landscape isn’t just traditional anymore.  You need to be well-versed in the world of digital media advertising in this world - so use the words and phrases that leaders in the industry are using every day.

Read More: 10 Digital Media Definitions You Need to Know

 
Hyptertargeting and You

Hypertargeting and You
When it comes to advertising and media, “the future ain’t what it used to be.”  The impact of real-time, programmatic bidding and buying of media is here and now.  Media targeting is so…so…hypertargeted.

Read More:  Hypertargeting and You

 
 Rich Results:  5 New SEO Strategies

Rich Results:  5 New SEO Strategies
Marketers Must Use

For you web developers and SEO experts out there, this is a great read.  This article is all about “rich results” and what that can mean for your institution IF you utilize your SEO strategy the right way.

Read More: 5 New SEO Strategies 



Noel-Levitz 2016 Marketing and Student Recruitment Practices

2016 Marketing and Student Recruitment Practices Benchmark Report
What do your peer institutions say is working in undergraduate student recruitment and marketing?  Ruffalo/Noel-Levitz puts out a great yearly report that offers some invaluable insight. Hear what other colleges are saying.

Read More:  Noel-Levitz Marketing and Student Recruitment 


4 Steps t oProspecting on Social Media

4 Steps to Prospecting on Social Media
Juntae hits another homerun with this article focused on using social media for prospecting.  These tips can be used in any industry, but especially higher ed since most prospects are using social media to find out the “inside stuff” about your institution.  Target.  Observe.  Engage.  Close.

Read More: 4 Steps to Prospecting on Social Media 

 
Thanks for reading!
~Jeremy Fern
 
Jeremy Fern

Jeremy Fern is the Account Executive
for Higher Ed at Seventh Point.



Twitter:  JeremyFern7P

Email:  jfern@seventhpoint.com

Call:  704-600-6753


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